Dashboard

I shot this Ad for Rezi.ai, formerly known as Rezi.io. While the startup was still in its infancy, it was a great low-budget Ad that we shot. The Ad's strong points are the simple and colorful set design, and the straightforward writing that clearly explains how the software works.

This legendary commercial was Old Spice's winning formula around 2010. This ad works so well by layering humor and a dynamic shift in the background to match the dialogue, all the while hammering in the idea that Old Spice's smell will make you smell irresistible.

This ad from Aime.so is takes inspiration from Steve Job's 2007 iPhone reveal. It communicates a complex, feature-rich app by highlighting its core 4 functionalities. The script eliminates any unnecessary information and directly conveys what the app does, which hooks in the listener immediately. It effortlessly switches between relatable points and its features, such as: "If it's not in my calendar, it's not going to happen." and "We're meeting the same people again, so why do the effort?" The video has a great touch of professionalism and playfulness which gives a positive brand image.

This video commercial stands out as an effective choice due to its unique approach and thought-provoking content. By evoking childhood memories and emphasizing the importance of a car possessing a soul, the script taps into relatable experiences and emotions, capturing the audience's attention. The emphasis on craftsmanship and the maker's touch adds value and desirability to the product, while challenging conventional thinking fosters engagement and emotional connection. The script's powerful visual imagery of the car's engine speeding along the highway solidifies the message, leaving a lasting impression and generating excitement. Overall, this script successfully conveys the essence of the product and resonates with consumers, making it a strong marketing strategy.